On The Value of Trend Spotting

UncategorizedOctober 13, 2004By Anita Campbell

buy Lasting LeadershipA recent Knowledge@Wharton article outlines the eight attributes of leadership in the book, Lasting Leadership.

Attribute number 4 caught my eye:

They can “see the invisible” - that is, spot potential winners or faint trends before their rivals or customers.

This pretty much sums up the purpose for the site here at Small Business Trends. I think trend spotting is a fundamental way to stay ahead of the competition and anticipate new opportunities.

Hat tip TJ’s Weblog.

One Response to “On The Value of Trend Spotting”

  1. Mike Myatt Says:

    Hi Anita:

    You might be interested in a recent blog post I authored entitled: Does Your Business Capitalize on Trends or Do Trends Cannibalize Your Business? (http://www.n2growth.com/blog/?p=18)

    Thanks Anita

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